EM Normandie unveils its new website and launches on TikTok

To keep pace with the growing traffic on its website and the growth of the Business School, EM Normandie has just launched a new, more efficient and easier-to-use website. The institutional site has been replaced by a world designed like a shopping site, so that information can be found quickly. A true showcase for the school, the site enables navigation to be customized by profile (candidate, professional, company, international) to deliver the most relevant information for each target. Visitors can easily access each program, and also consult all institutional information.

At the same time, EM Normandie is investing in the most popular social network of the moment, TikTok. The goal? To reach out to the younger generation and unite its community around entertaining, immersive content. Indeed, almost 40% of TikTok users are aged between 18 and 24. The School, therefore, decided to fully integrate the world’s most downloaded content creation platform into its global communications strategy, with a publication frequency of 3 videos per week.

Discover the new website: here

Discover the TikTok account: here